Season 2 Starts Now: Bigger Guests, Bigger Plans & Jenna's Book Update

July 13, 2026

Season 2 is officially here.

After 30 episodes of interviewing authors, learning the publishing industry alongside our listeners, and accidentally building an incredible community, we're kicking off a brand new season with a behind-the-scenes conversation about everything that's changing.

From bigger author interviews to new ways to spotlight indie books, we're sharing where the podcast is headed, where Jenna is in her publishing journey, and why we're more excited than ever about what's next.

If you've been with us since Episode 1—or you're just finding the show—welcome.

In This Episode

  • Celebrating 30 episodes and launching Season 2

  • What publishing Cait's debut taught her about the industry

  • Why every book truly has its own publishing journey

  • Jenna shares a major update on her debut romantasy

  • How author confidence impacts marketing more than algorithms

  • Why no one will ever market your book better than you

  • Introducing Book Breaks—our new indie author book commercials

  • Announcing The Limelight, our Thursday mini-release interviews

  • Why we're saying no to traditional podcast advertising

  • Bringing more indie authors into the spotlight

  • The surreal experience of booking bestselling authors for Season 2

  • Why we're launching a community Discord

  • Our plans to moderate author events around the country

  • Everything we're excited about for the next season

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Why Indie Authors Feel Set Up to Fail | Bitty Balducci